The purpose of the WPCF is to:
- Encourage the development of the printing, graphic arts, communications and allied industries worldwide;
- Promote education, contact, friendship and a spirit of cooperation between owners and managers of enterprises engaged in these industries;
- Establish an information exchange and a dialogue between companies, associations and individuals in these industries, including their respective suppliers and customers;
- Engage, when appropriate, governmental bodies and the general public in the achievement of its objectives;
- Establish and maintain a world calendar of major events in the sector;
- Carry out or promote any other related activity.